Document Type

Article

Preview

image preview

Publication Date

Fall 2019

Description

Hanson, T.A., Bryant, M.R., and Lyman, K.J. (2019). Intercollegiate athletic programs, university brand equity and student satisfaction. International Journal of Sports Marketing and Sponsorship.

Primo Type

Image

Keywords

Celebration of Scholarly Accomplishments; Academic achievement

Share

 
COinS