•  
  •  
 

Publication Date

1963

Keywords

Cognitive dissonance--Cross-cultural studies

Abstract

The purpose of this paper is to attempt an evaluation, in cross-cultural terms, of Leon Festinger's Theory of Cognitive Dissonance, as a research tool. The specific problem to be treated is a consideration of the extent to which dissonance theory can be made applicable in varying situations in diverse cultural settings. Prior to an exposition of methodology, a short abstract of the hypothesis and some of its ramifications is appropriate.

First Page

13

Last Page

17

Share

COinS
 
 

To view the content in your browser, please download Adobe Reader or, alternately,
you may Download the file to your hard drive.

NOTE: The latest versions of Adobe Reader do not support viewing PDF files within Firefox on Mac OS and if you are using a modern (Intel) Mac, there is no official plugin for viewing PDF files within the browser window.